General Description

Course Landing Pages (SEO + Checkout) transforms Moodle into a sellable system: each course can have its optimized public landing page and a purchase/enrolment flow.

Technical Implementation

  1. Content Model

    • Fields per course (price, duration, date, banner, benefits).
    • Templates rendered securely (no unsafe HTML).

  2. SEO & Sharing

    • Metatags: title/description, canonical, robots.
    • OpenGraph/Twitter Cards for social, sharing.
    • Friendly URLs and optional sitemap (depending on configuration).

  3. Conversion

    • Free course: registration/enrolment with 1–2 steps.
    • Paid course: integration with gateway and automatic enrolment.
    • Event tracking (view → checkout → payment) if analytics is integrated.

Main Features

  1. Higher conversion
  2. Ready for campaigns
  3. “E-commerce” experience